Agentic Product Development
From Intent
to Impact
Your team has the AI tools. The way you build products hasn't changed. I redesign how product teams work with agents, from discovery to production, and build alongside them so speed doesn't cost quality.
Problem
Prototypes are easy. Production isn't.
Solution
I redesign how your team builds with agents.
My approach
I don't start from the tools. I start from how your team actually ships.
Map where you really are
Who uses agents, for what, and where the work breaks: individual, team and organisation, across tools, process and operating model. Two weeks, one heat map, one clear next step.
Redesign how the team works
Roles, gates and the concept-to-code handoff rebuilt for agents. One shared context the team and its agents work from, and quality criteria so you know when an output is good enough.
Prove it on real work
One real item from your backlog goes to production the new way. I build the first slice myself in your repo, and your team builds the rest alongside me. Then we close the loop from release back to learning.
Running through all three
Lead & Build
I lead and I build. Twenty years of product, service design and operating model work, and I ship with agents every day. Most AI initiatives stall between the people who design how a team should work and the people who build. I do both, so nothing gets lost in between.
Start with a free team session, or go straight to a pilot. Below are the four ways to work together.
Services
One way of working, four ways to start.
Free resources
Not ready to talk yet? Start here.
Works
Projects where intent became impact. Here's what that looked like.

Hi, I'm Jenni
I help product teams change how they build with AI agents, from the first customer insight to what runs in production. Twenty years of product, service design and operating model work, and I still build every day.
I don't advise from the side. I run my own work on an agent team I designed myself, from market and customer research to PRDs, quality gates and pull requests. It's the same way of working I bring to client teams, tested on my own work first.
- —Business-led — starts with real customer problems, not internal assumptions
- —Hands-on — I do the work, not just advise from the side
- —Systemic — I look at how the pieces connect, not just individual parts
- —Focused on decisions that create value customers actually pay for
Beyond client work, I build in public: real products made end to end with my agent team, on YouTube and in writing. What works, what breaks, and what it changes for the team.
Articles
From strategy to shipped: how product teams discover, decide and build with AI agents, and the operating models that make it hold.
Latest videos
Agentic product development in public: real builds end to end, the agent team behind them, and what I learn along the way.
Your team has the tools. Let's change how it builds.
Start with a free 45-minute team session.


















